Job Description

Join to apply for the Marketing Communications Executive role at Hampshire Trust Bank

Join to apply for the Marketing Communications Executive role at Hampshire Trust Bank

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Hampshire Trust Bank is a specialist bank, staffed by experts focused on helping UK businesses realise their ambitions. Our dedicated Development Finance, Wholesale Finance and Specialist Mortgages divisions ensure that businesses receive the outstanding service, lasting relationships, integrity and expertise they need to prosper.

We also provide savings accounts to individuals and businesses and since we lend only to businesses, our savers can be sure their money will be used to boost the British economy.

The bank is authorised by the Prudential Regulation Authority and regulated by the Prudential Regulation Authority and the Financial Conduct Authority.

The working pattern of this role is hybrid, with an expectation to be in the office 50% of the time.

For more information, please visit our website:www.htb.co.uk

Our Values and Behaviour

All members of the HTB team are expected to demonstrate values and behaviour that underpin everything that we believe in

Specialist Customer Focus

We engage with customers to understand their needs and we respond by delivering specialist, high quality solutions.

• We listen to our customers and learn from what we hear and act accordingly.
• We are thoughtful and considered about the solutions we deliver.
• We prioritise good customer outcomes.
• We understand and respond to the distinct needs of each customer.
  
  

Delivering Excellence

We uphold excellent standards in all our operations and processes to ensure consistency and accuracy in every

transaction.

• We lead with clarity and purpose.
• We embrace change and we adapt.
• We take pride in doing a good job.
• We embrace an ‘Even Better’ mindset and strive for continuous improvement.
  
  

Unwavering integrity

We act with integrity. We embrace both the spirit and the letter of the legal and regulatory standards. We recognise the value

they add.

• We do the right thing.
• We are transparent in all our dealings.
• We speak up when things are not right.
• We foster a culture of accountability and ownership, not blame.
  
  

Team HTB

We foster a respectful and inclusive culture where colleagues feel valued, empowered and heard.

• We lead by example where trust, respect and positive action is role modelled.
• We recognize others when they achieve and celebrate their success.
• We support each other – together we are stronger.
• We value diversity and we collaborate to achieve as one team.
  
  

Position:

We're looking for an enthusiastic Marketing Communications Assistant to support customer communications for our savings products, working closely with both the Marketing and Savings teams - including those who speak directly with our customers every day. As part of a small, supportive team, you’ll gain exposure to a variety of marketing platforms and enjoy direct mentorship from our Head of Marketing. This is a brilliant opportunity to grow your skillset, make an impact, and shape your future in marketing from day one. We’re looking for someone with a curious mindset and a willingness to learn, rather than prior marketing experience. The ideal candidate will be analytical, detail-oriented, and highly organised—especially when driving communications plans. They should be a clear and confident communicator and find it natural to build strong relationships.

Requirements:

Competencies & Attributes

• Highly organised
• High attention to detail
• Strong communicator
• Analytical mindset
• Adaptability
• Team spirit
  
  

Other information:

• Drive coordinated website product launches by liaising across internal teams and external comparison sites to ensure savings products are seamlessly deployed and accurately listed
• Promote products across our digital platforms, including htb.co.uk, social media and other relevant channels
• Support planning and execution of multi-channel marketing campaigns
• Develop and manage a proactive PR plan and schedule, ensuring regular activity while staying informed about market developments and responding to PR opportunities as they arise
• Develop and manage a content plan focused on thought leadership and educational content, ensuring consistent delivery across key channels including social media and web SEO. Collaborate with compliance to ensure all content is accurate and meets regulatory standards
• Craft and coordinate customer communications by managing and cleansing data, applying email best practices - including A/B testing and personalisation - and delivering creative, engaging messaging and design for transactional and promotional campaigns
• Drive performance reporting through Google Analytics, building monthly dashboards, and delivering insights while coordinating with third-party support for ongoing tracking and reporting optimisation
• Leverage customer and market insight by partnering with CX specialists and applying data-driven analysis to inform customer-centric marketing decisions
• Develop marketing materials including PDFs and brochures.
• Demonstrable interest to pursue a career within Marketing in a Financial Services firm

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing, Public Relations, and Writing/Editing

• Industries

  Banking

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